Thank you for the meetings we had at Anuga Select Brazil 2026 in São Paulo 

23.04.2026

From 7 to 9 April, we were delighted to welcome you to our stand at one of the most important events in the food industry in South America. The trade fair was an incredibly valuable experience for us – full of inspiring conversations, B2B meetings and knowledge-sharing with partners from all over the world. 

We are particularly pleased with the high level of interest in European apples, which have been very well received by importers, distributors and representatives of retail chains alike. These direct discussions have enabled us to gain a better understanding of the local market’s needs and consumers’ expectations, providing a solid foundation for further cooperation. 

Another highlight of our participation was the Press Event, which took place on 8 April at Praça São Lourenço. During the meeting, we had the opportunity to showcase European apples to media representatives and business partners, and to share our knowledge about their quality, origin and flavour. The event took place in a very inspiring atmosphere and provided an excellent opportunity to forge new relationships and deepen dialogue with the Brazilian market. 

We see Brazil as a rapidly growing, promising market with significant growth potential. Growing consumer awareness, an interest in healthy lifestyles and an openness to high-quality products from Europe are helping to establish a lasting presence for European apples in this region. We are confident that this is just the beginning of an intensive and fruitful collaboration. 

Thank you for all the inspiring meetings, valuable conversations and the openness you have shown. Please do not hesitate to get in touch – we will be happy to answer any questions, provide further details of our offer and work with you to develop new business projects.